Marketing aesthetics : the strategic management of brands, identity, and image

Title:

Marketing aesthetics : the strategic management of brands, identity, and image

Author:

Schmitt, Bernd.

Personal Author:

Publication Information:

New York : Free Press, [1997]

Physical Description:

xv, 345 pages : illustrations ; 25 cm

Language:

English

Subject Term:

Added Author:

ISBN:

9780684826554

Format :

Book

Library	Call Number	Material Type	Home Location	Status	Item Holds
Searching... Central Library	HD59.2 .S357 1997	Adult Non-Fiction	Central Closed Stacks	Searching... Unknown	Searching... Unavailable