When ads work : new proof that advertising triggers sales
Title:
When ads work : new proof that advertising triggers sales
Author:
Jones, John Philip.
Personal Author:
Publication Information:
New York : Lexington Books, [1995]
©1995
Physical Description:
xvi, 240 pages : illustrations ; 24 cm
General Note:
Includes bibliographical references (p. 223-231) and index.
Language:
English
ISBN:
9780029166628
Format :
Book
