Cover image for TechnoBrands : how to create & use "brand identity" to market, advertise & sell technology products
Title:
TechnoBrands : how to create & use "brand identity" to market, advertise & sell technology products
Author:
Pettis, Chuck, 1948-
Personal Author:
Publication Information:
New York : AMACOM, American Management Association, [1995]

©1995
Physical Description:
xiii, 222 pages : illustrations ; 24 cm
Language:
English
ISBN:
9780814402436
Format :
Book