What LeBron James has in common with Pat Bradley -- Learning to be optimistic -- A confident self-image -- Respecting your talent -- Commitment, perseverance, and habit -- Dreams, goals, and process -- Being single-minded -- Learned effectiveness : the virtuous circle -- Nerves and the performance process -- Evaluating yourself -- Going through the fire -- Working hard, working smart -- When to heed the competition and when to ignore it -- When to be patient and when to be impatient -- Surrounding yourself with the right people -- Doing what you love or loving what you do? -- Sticking with your bread and butter -- Creating your own reality -- A life of going for it.