The art of the start 2.0 : the time-tested, battle-hardened guide for anyone starting anything
Title:
The art of the start 2.0 : the time-tested, battle-hardened guide for anyone starting anything
Author:
Kawasaki, Guy, 1954-
Personal Author:
Edition:
Revised and expanded edition.
Publication Information:
New York : Portfolio/Penguin, 2015.
©2004
Physical Description:
x, 326 pages : illustrations ; 25 cm
Summary:
Newly revised and updated, a 10th-anniversary edition of an iconic, best-selling guide for start-ups provides expert advice on a wealth of topics -- including writing a business plan, recruiting, raising capital and branding. --Publisher's description.
Language:
English
Contents:
Conception : Art of starting up -- Activation : Art of launching -- Art of leading -- Art of bootstrapping -- Art of fund-raising -- Art of pitching -- Proliferation : Art of building a team -- Art of evangelizing -- Art of socializing -- Art of rainmaking -- Art of partnering -- Art of enduring -- Obligation : Art of being a mensch -- What do entrpreneurs do? -- After afterword.
ISBN:
9781591847847
9780241187265
Format :
Book
