Cover image for Innovation management and new product development
Innovation management and new product development
Title:
Innovation management and new product development
Author:
Trott, Paul.
Personal Author:
Edition:
Fourth edition.
Publication Information:
Harlow, England ; New York : Financial Times/Prentice Hall, 2008.
Physical Description:
xxvii, 581 pages : illustrations ; 25 cm
Language:
English
ISBN:
9780273713159
Format :
Book