Cover image for The Selling game
Title:
The Selling game
Author:
National Public Radio (U.S.)
Publication Information:
Washington, D.C. : National Public Radio, [1981]

©1981
Physical Description:
1 audiocassette : 1 7/8 ips + 1 guide.
Summary:
Explores how advertising and sales techniques affect the consumer and "why we want what we want." Consumers and salespersons at Tysons Corner Shopping Center in Northern Virginia express their views on advertising and sales techniques. Executives discuss techniques used to appeal to consumer.
Language:
English
Added Corporate Author:
Format :
Sound Cassette

Sound Recording