Cover image for Marketing research : information for decision making
Marketing research : information for decision making
Title:
Marketing research : information for decision making
Author:
Cox, Eli Peace.
Personal Author:
Cox, Eli Peace.
Publication Information:
New York : Harper & Row, [1979]

©1979
Physical Description:
xviii, 437 pages : illustrations ; 24 cm
Language:
English
Subject Term:
Marketing research.

Marketing -- Management.

Marketing -- Management -- Case studies.
ISBN:
9780912212142
Format :
Book

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