Cover image for Franchise bible : how to buy a franchise or franchise your own business
Franchise bible : how to buy a franchise or franchise your own business
Keup, Erwin J.
Personal Author:
Fifth edition.
Publication Information:
Irvine, CA : Entrepreneur Press, [2004]

Physical Description:
xvii, 337 pages ; 26 cm
General Note:
Includes index.
Format :


Call Number
Material Type
Home Location
Item Holds
HF5429.235.U5 K478 2004 Adult Non-Fiction Popular Materials-Small Business

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How To Buy A Franchise Or Franchise Your Own Business Are you thinking of buying a franchise or franchising your own business? This indispensable guide tells you how to do it--and save time and money in the process. Franchise expert Erwin Keup shares 35 years of franchise experience to reveal what to expect and how to avoid costly mistakes. With the Franchise Bible, you learn to: Determine if owning a franchise is right for you Evaluate the advantages and disadvantages of franchising Understand the legal terms and documents associated with franchising Navigate the offering circular and what items it should contain Decide whether you should buy a franchise or start your own Select the best methods for expanding your existing business Determine the optimum time to franchise your business Includes these samples of actual franchise documents: Offering Circular Franchise Agreements Franchise Application Form Site Evaluation Form Operational Manual Outline Plus, this guide is packed with checklists to help you: Investigate franchisors Interview existing franchises Assess your suitability for running a franchise Prepare the required information before purchasing a franchise Whether you want to buy a franchise or franchise your own business, this guide is required reading. "Author and franchise lawyer Erwin J. Keup has made an exhaustive study of the franchise purchasing process and delivers his findings in concise, understandable language that has all you need to franchise with finesse." -- Entrepreneur Magazine "Kudos to author Erwin J. Keup. We like the book's easy-to-read style." --Small Business Opportunities magazine "Equally useful to prospective franchises and franchisors. Explains in detail what the franchise system entails and the precise benefits it offers." --Robert E. Bond & Jeffrey E. Bond, author of The Sourcebook of Franchise Opportunities

Author Notes

Erwin J. Keup, a franchising specialist for more than 35 years, operates a private law practice in Costa Mesa, California, advising clients in matters dealing with franchising, mail order, general business and trademarks. He has been a member of the California Bar Association since 1972 and previously served on its Franchise Legislation Committee. Keup also has been a member of the American Bar Association's "Forum On Franchising" since 1987