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Classic experiments in psychology
Mook, Douglas G., 1934-
Personal Author:
Publication Information:
Westport, Conn. : Greenwood Press, [2004]

Physical Description:
xv, 362 pages : illustrations ; 26 cm
About experiments -- A brief history of experimental psychology -- Hermann von Helmholtz and the nerve impulse -- Paul Broca and the speech center -- Karl Lashley : brain mechanisms and learning -- James Olds : reward systems in the brain -- Vincent Dethier : feeding in a fly -- S.P. Grossman : chemical coding in the brain -- Roger Sperry and the bisected brain -- Neal Miller : fear as a learnable drive -- Neal Miller : conflict -- David McClelland on achievement motivation -- Harry Harlow : a tale of two mothers -- Nikolaas Tinbergen : the study of instinct -- Teitelbaum and Epstein: hunger, thirst, and the brain -- Schachter and Singer : cognition and emotion -- Herman and Polivy : human hunger and cognition -- Walter Mischel and self-control -- Edward Thorndike and the law of effect -- Ivan Pavlov and classical conditioning -- Wolfgang Köhler and the mentality of apes -- Edward Tolman and cognitive maps -- B.F. Skinner and operant conditioning -- John Garcia : conditioned taste aversion -- Albert Bandura : imitation and social learning -- Gordon Paul : learning theory in the clinic -- Martin Seligman : learned helplessness -- Lepper et al. on the costs of reward -- Hermann Ebbinghaus on memory -- Frederic Bartlett : meaning and memory -- Brenda Milner and the case of H.M. -- Lloyd and Margaret Peterson : short-term forgetting -- Elizabeth Loftus : leading questions and false memories -- Gordon Bower on state-dependent memory -- Collins and Quillian : the structure of semantic memory -- F.C. Donders and reaction time -- The cautionary tale of Clever Hans -- A.S. Luchins on not being mindless -- George Miller on the magic number seven -- Festinger and Carlsmith : cognitive dissonance -- Roger Shepard and mental rotation -- Richard Herrnstein : concepts in pigeons -- Tversky and Kahneman : the framing of decisions -- Ernst Weber : the muscle sense and Weber's law -- Gustav Fechner and the measurement of mind -- Max Wertheimer on apparent movement -- Selig Hecht and adaptation to the dark -- H.K. Hartline : lateral inhibition in the retina -- Georg von Békésy : the mechanics of hearing -- Jerome Bruner : motivation and perception -- Gibson and Walk : the visual cliff -- Lettvin et al. : what the frog's eye tells the frog's brain -- Theodore Newcomb : attitude change at college -- Muzafer Sherif : prejudice and the robbers' cave -- Kurt Lewin : tensions in the life space -- Solomon Asch on conformity -- Festinger et al. : when prophesy fails -- Stanley Milgram on obedience to authority -- Latané and Darley : the unresponsive bystander -- Benjamin Franklin : Mesmer and animal magnetism.
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Call Number
Material Type
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Central Library BF198.7 .M66 2004 Adult Non-Fiction Non-Fiction Area-Reference

On Order



The typical survey course in psychology has time for only limited presentation of the research on which our knowledge is based. As a result, many students come away with a limited understanding of the role of experiments in psychological science. Where do experiments come from and how are they conducted? What are the pitfalls and how can we avoid them? What advantages do they have over intuition, authority, and common sense as guides to knowing and acting? What distinguishes research-based psychology from psychobabble? What have we learned from experimentation in psychology?

This book presents, in more depth than textbook treatment permits, the background, conduct, and implications of a selection of classic experiments in psychology. The selection is designed to be diverse, showing that even for research in vastly different areas of study, the logic of research remains the same--as do its traps and pitfalls. This book will broaden and deepen the understanding of experimental methods in psychological research, examining where the research questions come from, how questions can be turned into experiments, and how researchers have faced the problems presented by research in psychology.

Author Notes

DOUGLAS MOOK is Professor Emeritus of Psychology at the University of Virginia.

Reviews 1

Choice Review

In this fascinating book, Mook (emer., Univ. of Virginia) offers not classic papers in psychology but rather 60 short chapters, each five pages or so in length. In each chapter, he reviews a classic study in psychology; all the studies were conducted before 1980. The book begins with a brief review of experimental methods and a history of experimental psychology. The chapters that follow are divided into seven sections: psychobiology, motivation and emotion, learning, memory, cognition, perception, and social psychology. Each chapter provides an introduction to the topic, a short biography of the author(s) of the study, a summary of each experiment and its findings, and an explanation of its implications for psychological theory and practice. Although many readers may quibble with Mook's choice of experiments or wish he had offered more on some fields (e.g., psychometrics, industrial psychology), this readable book will serve as a very useful resource for informing students about the original and powerful experiments that established the methodology and theory of contemporary psychological science. ^BSumming Up: Essential. Lower- and upper-division undergraduates. G. B. Rollman University of Western Ontario

Table of Contents

About Experiments
A Brief History of Experimental Psychology
Psychobiology Herman von Helmholtz and the Nerve Impulse Paul Broca and the Speech CenterKarl Lashley
Brain Mechanisms and LearningJames Olds
Reward Systems in the BrainVincent Dethier
Feeding in a FlyS. P. Grossman
Chemical Coding in the Brain Roger Sperry and the Bisected Brain Motivation and EmotionNeal Miller
Fear as a Learnable DriveNeal Miller
Conflict David McClelland on Achievement MotivationHarry Harlow
A Tale of Two MothersNikolaas Tinbergen
The Study of InstinctTeitelbaum and Epstein
Hunger, Thirst, and the BrainSchachter and Singer
Cognition and EmotionHerman and Polivy
Human Hunger and Cognition Walter Mischel and Self Control Learning Edward Thorndike and the Law of Effect Ivan Pavlov and Classical Conditioning Wolfgang Kohler and the Mentality of Apes Edward Tolman and Cognitive MapsB. F. Skinner and Operant Conditioning and John Garcia
Conditioned Taste AversionAlbert Bandura
Imitation and Social LearningGordon Paul
Learning Theory in the ClinicMartin Seligman
Learned HelplessnessLepper et al.
The Costs of Reward Memory Hermann Ebbinghaus on Memory Frederic Bartlett
Meaning and Memory Brenda Milner and the Case ofH. M. Lloyd and Margaret Peterson
Short-term ForgettingElizabeth Loftus
Leading Questions and False Memories Gordon Bower on State-dependent MemoryCollins and Quillian
The Structure of Semantic Memory Cognition F. C. Donders and Reaction Time The Cautionary Tale of CleverHans A. S. Luchins
On Not Being Mindless George Miller on the Magic Number 7Festinger and Carlsmith
Cognitive Dissonance Roger Shepard and Mental RotationRichard Herrnstein
Concepts in PigeonsTversky and Kahneman
The Framing of Decisions PerceptionErnst Weber
The Muscle Sense and Weber's Law Gustav Fechner and the Measurement of Mind Max Wertheimer on Apparent Movement Selig Hecht and Adaptation to theDark H and K. Hartline
Lateral Inhibition in the RetinaGeorg von Bekesy
The Mechanics of HearingJerome Bruner
Motivation and PerceptionGibson and Walk
The Visual CliffLettvin et al.
What the Frog's Eye Tells the Frog's Brain Social PsychologyTheodore Newcomb
Attitude Change at CollegeMuzafer Sherif
Prejudice and the Robbers'Cave Kurt Lewin
Tensions in the Life Space Solomon Asch on ConformityFestinger et al.
When Prophesy Fails Stanley Milgram on Obedience to AuthorityLatane and Darley
The Unresponsive BystanderBenjamin Franklin
Mesmer and Animal Magnetism

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