Cover image for The inventor's bible : how to market and license your brilliant ideas
The inventor's bible : how to market and license your brilliant ideas
Docie, Ronald Louis.
Personal Author:
[Revised and expanded edition].
Publication Information:
Berkeley, Calif. : Ten Speed Press, [2004]

Physical Description:
xiii, 362 pages : illustrations ; 25 cm
Format :


Call Number
Material Type
Home Location
Item Holds
HF5415.153 .D63 2004 Adult Non-Fiction Popular Materials-Small Business-Patents
HF5415.153 .D63 2004 Adult Non-Fiction Popular Materials-Small Business-Patents

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A guidebook to protecting, patenting, marketing and selling inventions. Includes a new 64 page pullout workbook which walks inventors through each step of the process, while explaining how to save thousands of dollars in patent costs.

Author Notes

Ronald Louis Docie's career in the world of inventions spans nearly three decades. His own inventions are found in thousands of outlets. As an agent for inventors, Mr. Docie has negotiated over fifty licenses. He is an expert consultant on idea submission to prominent companies. Mr. Docie is the president of Docie Development, LLC.

Table of Contents

Forewordp. xiii
Introductionp. 1
The Climate for Independent Inventorsp. 2
Why Did I Write This Book?p. 3
What Is in This Book?p. 3
The Meaning of Successp. 4
Case Study: An Automotive Accessory (Part 1)p. 6
Chapter 1 Commercialization 101: Moving from the Drafting Table to the Store Shelfp. 11
The Dilemma of Perceived Valuep. 11
Is the Clock Ticking?p. 13
Prototype, Patent, or Market: Which to Do First?p. 13
Research Your Industry: The Real First Stepp. 14
Is Licensing Your Invention the Way to Go?p. 16
Marketability versus Licensabilityp. 19
What Do You Have That You Can License?p. 20
Whom Can You License To?p. 22
So What Does It Take?p. 23
Keep It in Perspectivep. 24
Case Study: Tire Technologyp. 25
Chapter 2 Timing Is (Almost) Everything: Formulating Your Patent Strategy and Protecting What's Yoursp. 31
Just What Is a Patent?p. 32
How Necessary Is a Patent?p. 32
Safeguarding Your Proprietary Propertyp. 32
Patent Searchesp. 34
Provisional Applicationsp. 39
Shop Rights for Employers and Institutionsp. 40
Patent Partnersp. 42
Some Strategies for Patent Holdersp. 44
Foreign Patentingp. 46
Case Study: An Automotive Accessory (Part 2)p. 47
Chapter 3 Market and Industry Research: Your Ticket to Free Expert Advice and Lasting Business Relationshipsp. 51
Just Talk to Peoplep. 51
Market Positionp. 55
The Consumer Product Pipelinep. 56
Pull-Through Salesp. 61
Mail-Order Marketsp. 62
Interviewing for Industrial Inventionsp. 64
Trade Associationsp. 66
Trade Shows: What's in Them for Your?p. 67
Test Marketingp. 74
Why Interviewing Worksp. 78
Anticipated Costs and Timetablep. 78
What's Next?p. 79
Case Study: An Automotive Accessory (Part 3)p. 80
Chapter 4 Time to Pick the Lineup: Qualifying and Contacting Appropriate Licenseesp. 83
The Smooth Successp. 84
Picking the Lineupp. 86
Making Contactp. 90
What Decision Makers Can Tell Youp. 91
Disclosure Agreementsp. 97
Your Own Disclosure Agreementp. 99
Patent Strategy, Continuedp. 104
Your Next Stepsp. 105
Case Study: The Picture Perfect Deal? (Part 1)p. 107
Chapter 5 The Plan Comes Together: Submitting to Companies and Forming a Commercialization Strategyp. 113
A Few Words about Strategyp. 113
What to Submitp. 115
Initial Responses from Key Decision Makersp. 118
Determining Your Invention's Market Valuep. 120
Foreign Licensing and Patentingp. 124
Structuring a Licensing Dealp. 126
Joint Venture Opportunitiesp. 128
Life after Rejectionp. 130
Case Study: The Picture Perfect Deal? (Part 2)p. 133
Chapter 6 Brass Tacks: Negotiating Your Compensation and Other Contract Termsp. 145
Royaltiesp. 146
Some Thoughts on Negotiatingp. 147
The License Contractp. 148
Negotiating Contract Termsp. 149
Contract Termsp. 151
Other Termsp. 167
Who Will Determine the Terms and Conditions?p. 169
Case Study: An Automotive Accessory (Part 4)p. 171
Chapter 7 Victory Through Teamwork: When to Use Professional Help and How to Find the Bestp. 175
Help with Patentsp. 175
Help with Commercializing Your Inventionp. 177
Help with Patent Infringementp. 180
Case Study: An Automotive Accessory (Part 5)p. 186
Conclusion: The End of the Rainbowp. 195
Afterword: The Future for Inventor's Agentsp. 197
Appendicesp. 199
Appendix A General Information Concerning Patentsp. 199
Appendix B Patent and Trademark Depository Librariesp. 216
Appendix C Invention Evaluation Criteriap. 221
Appendix D Risk/Reward Ratio Chartp. 225
Appendix E Simplified Steps: A Quick-Reference Flow Chart of the Invention Commercialization Processp. 229
Appendix F Disclosure Agreementp. 232
Resourcesp. 235
Government Contactsp. 235
Government Programsp. 236
Patent Searching and Patentingp. 241
Private Organizationsp. 242
Publications for Inventorsp. 245
Research Resourcesp. 246
Small Business Resourcesp. 249
Special Resourcesp. 251
Trade Showsp. 253
Glossaryp. 254
Patent and New Product Marketing Workbookp. 267
Indexp. 354
About the Authorp. 361