Cover image for Mail and internet surveys : the tailored design method
Title:
Mail and internet surveys : the tailored design method
Author:
Dillman, Don A., 1941-
Personal Author:
Edition:
Second edition.
Publication Information:
New York : Wiley, [2000]

©2000
Physical Description:
xvi, 464 pages : illustrations ; 25 cm
General Note:
Rev. ed. of: Mail and telephone surveys. c1978.
Language:
English
Contents:
Introduction to Tailored Design -- Writing questions -- Constructing the questionnaire -- Implementation procedures -- Limiting error from coverage and sampling -- Tailoring to sponsorship, population, and special situations -- Mixed-mode surveys -- Delivery of questionnaires in-person, to groups and through publications -- When speed is critical: diary, customer satisfaction, and election forecast surveys -- Surveys by government of households and individuals -- Business and other organization surveys -- Internet and interactive voice -- Response systems -- Questionnaires that can be scanned and imaged.
ISBN:
9780471323549
Format :
Book

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