Marketing and the future
Title:
Marketing and the future
Author:
Mulvihill, Donald Ferguson.
Publication Information:
Chicago, IL : American Marketing Association, [1981]
Physical Description:
xvi, 79 pages ; 23 cm.
General Note:
Proceedings of the American Marketing Association workshop, held October 17-18, 1980, at the Kent State University.
Language:
English
Subject Term:
Added Author:
Added Corporate Author:
ISBN:
9780877571520
Format :
Book
