Cover image for The musician's Internet : on-line strategies for success in the music industry
Title:
The musician's Internet : on-line strategies for success in the music industry
Author:
Spellman, Peter.
Personal Author:
Publication Information:
Boston, MA : Berklee Press ; Milwaukee, Wis. : Distributed by Hal Leonard, [2002]

©2002
Physical Description:
xii, 142 pages : illustrations ; 23 cm.
Language:
English
ISBN:
9780634035869
Format :
Book

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ML74.7 .S74 2002 Adult Non-Fiction Non-Fiction Area
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Summary

Summary

Berklee Book Trade

This hands-on guide is essential for any musician who wants to build a fan base and increase profits through the Internet. Peter Spellman, Director of the Career Development Center at Berklee College of Music, guides the self-managed musician through successful strategies to promote music online, reach new audiences, and maximize income. Readers will learn how to: create a professional website; share music downloads; sell and license music online; broadcast on Internet radio; webcast live concerts; create streaming audio; get an online record deal; and much more. Includes an invaluable listing of more than 300 music-related websites!


Table of Contents

Acknowledgementsp. v
Introductionp. ix
Chapter 1. Net Basicsp. 1
Chapter 2. Getting Started as a Net-Global Artistp. 15
Chapter 3. Getting Listed in the Free Search Engines and Directoriesp. 35
Chapter 4. Communicating via E-Mail with Fans, Teammates, and Customersp. 45
Chapter 5. Sharing, Selling, and Licensing Your Music On-Linep. 57
Chapter 6. Webcasting Your Shows via Virtual Nightclubs and Other On-Line Venuesp. 73
Chapter 7. Broadcasting Over Internet Radiop. 79
Chapter 8. Signing a Deal with Off-Line and On-Line Record Labelsp. 85
Chapter 9. Using the Net as a Library of Music Career Guidancep. 93
Chapter 10. Tips for Expanding Your On-Line Presencep. 103
Chapter 11. Looking Backward, Seeing Forward: Gazing Into the Crystal Webp. 109
Appendix A. Glossary: Net Jargonp. 121
Appendix B. Resources: Further Food to Feed Your Internet Intelligencep. 131