Cover image for Homemade money : starting smart! : how to turn your talents, experience, and know-how into a profitable homebased business that's perfect for you!
Title:
Homemade money : starting smart! : how to turn your talents, experience, and know-how into a profitable homebased business that's perfect for you!
Author:
Brabec, Barbara.
Personal Author:
Edition:
[Revised edition].
Publication Information:
New York : M. Evans, [2003]

©2003
Physical Description:
xv, 335 pages ; 24 cm
Language:
English
ISBN:
9780871319982
Format :
Book

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Summary

Summary

Barbara Brabec's best-selling home-business classic, 'Homemade Money' (more than 120,000 copies sold) has now been totally rewritten and expanded into two new guides that reflect the changing face of home-based business in the new century. This is Book One and is the ultimate idea book and business generator for people who want to earn money from home. With an emphasis on how to begin with practically no money at all, this book explains how to turn existing talents, experience, and know-how into a profitable business. It features an encyclopaedic A-to-Z 'Crash Course' in Home-Business Basics and hundreds of essential Web resources. It includes home-business brainstorming tips and idea charts; scams, schemes, and unprofitable ideas to avoid; business and marketing plan outlines; pricing guidelines and formulas; how to use the latest computer technology; profiles of successful home-based entrepreneurs; and scores of tips from the author and pros in her network..


Author Notes

Barbara Brabec, self-employed virtually all her adult life, is one of North America's best-known home-business writers. Her views have been cited in several books and in hundreds of articles


Table of Contents

Acknowledgmentsp. xi
Introductionp. xiii
Section I
1 Overview of the Work-at-Home Industryp. 1
What Will You Call Yourself?
Entrepreneurial Moms and Dads
Home Businesses Then and Now
The Importance of Trends
The Restructuring of the Workforce
Who's Working at Home and Why
2 Homework Myths, Scams, and Unprofitable Ideasp. 17
Work-at-Home Misconceptions
Mail Order "Get Rich" Schemes
Work-at-Home/Home-Business "Opportunities"
Scams Against Business Owners
Ten Money-Making Ideas That Violate Copyright Law
The Celebrity Rights Act
3 Assessing Your Personal Situationp. 43
Are You a Good Home-Business Candidate?
Your Opportunities for Learning
Why Business May Fail
Identifying Special Skills and Talents
Why People Avoid "Business"
Why People Fear Success
Is Something Holding You Back?
Home-Business Pros and Cons
"Self-Employed Individuals" vs. "Entrepreneurs"
Taking a Chance on Yourself
Why Businesses May Fail
Overcoming Your Fear of the Unknown
4 Selecting the Right Type of Business for Youp. 69
Two Basic Kinds of Business
Arts and Crafts Businesses
Product-Oriented Businesses
Service-Oriented "At-Home" Businesses
Service-Oriented "From-Home" Businesses
Mail Order Businesses
Direct Sales Businesses
MLM/Network Marketing
Home-Business Franchises
Summary
5 Brainstorming the Perfect Home Business Ideap. 93
Read, Listen, and Observe
Keeping Technology in Mind
Find a Need and Fill It
Do What You Love
Build on What You Know and Do Best
Making Money in the Country
Country Businesses Idea Checklist
Starting a Business on the World Wide Web
Change Is Part of the Picture
6 Profiting from Your Special Expertise and Know-Howp. 117
Writing for Money and Recognition
Profits from Publishing
Money in Your Mouth
Teaching Others What You Know
Offering Your Knowledge Through Consulting
7 Positioning Yourself for Successp. 135
To Be Legal or Not--That Is the Question
Selecting a Business Name
Projecting a Professional Image
Developing a Mindset for Business and Financial Success
8 Planning Your Movesp. 149
Writing a Business Plan
Your Financial Plan
The Many Hats of Business
Doing Market Research
Outline for a Simple Marketing Plan
Home-Business Start-Up Checklist
9 Developing Necessary Printed Materialsp. 167
Designing Your Own Printed Materials
Business Card Design and Copy Tips
Brochure Design Considerations
A Crash Course in Working with Printers
10 Pricing Guidelines for Business Beginnersp. 177
The Value of Your Time
Buying Materials Wholesale
Bringing Overhead Into the Picture
How to Quote a Job
Pricing Formulas for Product Sellers
Industry Pricing Guidelines
11 Learning to Use the Latest Computer Technologyp. 195
The Computer's Role in Your Business
Learning Later in Life
Your Computer Learning Option
Analyzing Your Current Computer System
Software Considerations
The Personal Benefits of Computer Ownership
12 Maintaining Controlp. 211
Blending Business into Your Personal Lifestyle
Working Around--and with--Your Children
Time Management Tips
Organizational and Stress Management Strategies
Talking to Yourself
Sources of Help and Encouragement
Epiloguep. 229
Section II A-to-Z "Crash Course" in Home Business Basicsp. 235
Other Resourcesp. 313
Booksp. 313
Home Business Small Business Organizationsp. 319
Support Networks on the Webp. 320
Selected Web Sites with Good Contentp. 320
Book Contributorsp. 326