Cover image for Multicultural behavior and global business environments
Multicultural behavior and global business environments
Parhizgar, Kamal Dean.
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Publication Information:
New York, N.Y. : International Business Press, [2002]

Physical Description:
xx, 454 pages : illustrations ; 23 cm

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HD58.7 .P376 2002 Adult Non-Fiction Central Closed Stacks

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Resolve cross-cultural communication issues with your business suppliers, customers, and staff!

Because of the rapid growth of multinational corporations and the World Wide Web, global interdependence is no longer a matter of ideology or choice, but an inescapable reality. Multicultural Behavior and Global Business Environments teaches managers both practical techniques and theoretical insights for working with people from diverse cultures in home and host countries.

Managers who ignore or dismiss cultural differences may find themselves alienating customers and employees, fumbling negotiations, and ultimately losing sales. In contrast, those who are willing to see the world from different perspectives may spot fresh opportunities. Bringing multiple cultures together results in synergy, in which two combined energies multiply and reinforce one another. Multicultural Behavior and Global Business Environments tells you not only how to create synergy, but also how to profit from it.

Multicultural Behavior and Global Business Environments offers practical features to help students and managers understand diverse cultures, including: charts, maps, and tables showing specific cultural divergences detailed discussions of relevant theories in psychology, management, and ethics exercises and self-tests clear, skill-based objectives for each chapter definitions of the terms and processes of multiculturalization In the modern world, the key to prosperity--or failure--in the global marketplace is awareness of cultural differences. Multicultural Behavior and Global Business Environments offers a sweeping multidisciplinary inventory of facts, theories, and practical ideas for making multiculturalism work. This comprehensive volume is a crucial resource for every manager who belongs to a multinational organization, as well as students of both domestic and international business, political science, international relations, public administration, and educational administration.

Table of Contents

Erdener Kaynak
Forewordp. xiii
Acknowledgmentsp. xv
Introductionp. xvii
Distinctive Featuresp. xviii
The Purpose of This Bookp. xviii
Boundaries of Multicultural Behavior and Global Business Environmentsp. xix
The Plan of This Bookp. xix
Intended Audiencesp. xx
Chapter 1. An Overview: Multicultural Behavior and Global Business Environmentsp. 1
Chapter Objectivesp. 1
Introductionp. 1
Historical Transitions in International Businessp. 6
The Changing Profile of Global Business Behaviorp. 9
The Nature of International Businessp. 11
International Business Environmentsp. 11
The Field of Multicultural Behaviorp. 13
Globalization of International Businessp. 16
Multiculturalism and Cultural Diversityp. 22
Summaryp. 23
Chapter Questions for Discussionp. 24
Learning About Yourself Exercise #1p. 25
Scoring Directions and Key for Exercise #1p. 26
Case Study: IBM Argentinap. 27
Chapter 2. Multicultural Understandingp. 29
Chapter Objectivesp. 29
Introductionp. 29
Foundation of Individual Behaviorp. 30
The Concept of an Individual Personp. 32
Cultural Orientationsp. 37
The Conceptual Dimension of Culturep. 38
Cultural and Behavioral Stratificationp. 45
Summaryp. 51
Chapter Questions for Discussionp. 52
Learning About Yourself Exercise #2p. 53
Scoring Directions and Key for Exercise #2p. 54
Case Study: Badische Anilin and Soda Fabrik (BASF): Competition and Cooperationp. 55
Chapter 3. Understanding Global Environments and Cultural Value Systemsp. 57
Chapter Objectivesp. 57
Introductionp. 57
The Culture and Global Environmentsp. 58
The Basic Conceptual Model of a Societyp. 59
Summaryp. 77
Chapter Questions for Discussionp. 77
Learning About Yourself Exercise #3p. 79
Scoring Directions and Key for Exercise #3p. 80
Case Study: The Whistle-Blowers: SmithKline Beecham PLCp. 81
Chapter 4. Contemporary Multicultural Behaviorp. 83
Chapter Objectivesp. 83
Introductionp. 83
The New Field of Behavioral Culturalogyp. 84
Intercultural Contact: Processes and Outcomesp. 84
Six Theories of Behavioral Culturalogical Knowledgep. 88
Knowledge-Based Integration of Philosophy, Sciences, Arts, and Technological Informationp. 91
Summaryp. 109
Chapter Questions for Discussionp. 110
Learning About Yourself Exercise #4p. 111
Scoring Directions and Key for Exercise #4p. 112
Case Study: Tuskegee Syphilis Experiment: Doing Good in the Nature of Bad? Or Doing Bad in the Nature of Good?p. 113
Chapter 5. Foundations of the Individual Identity: Quiddity and Kinetic Needs, Motives, and Drivesp. 115
Chapter Objectivesp. 115
Introductionp. 115
The Meaning of Needsp. 116
Needs Theoriesp. 118
Motivation As the Starting Pointp. 129
Summaryp. 137
Chapter Questions for Discussionp. 138
Learning About Yourself Exercise #5p. 139
Scoring Directions and Key for Exercise #5p. 140
Case Study: The Mondrian Hotel in Hollywood, Californiap. 141
Chapter 6. Sensation, Perception, Conception, Attribution, and Attitudep. 143
Chapter Objectivesp. 143
Introductionp. 143
Analysis of Personhoodp. 144
Historical Scientific Views About Personhoodp. 146
What Is Sensation?p. 149
What Is Perception?p. 150
What Is Conception?p. 160
What Is Attribution?p. 168
Attitudes and Attitude Formationp. 170
Managing Sociocultural Attitudesp. 174
Summaryp. 177
Chapter Questions for Discussionp. 178
Learning About Yourself Exercise #6p. 179
Scoring Directions and Key for Exercise #6p. 180
Case Study: The General Electric Managerial Perception: Who Will Run GE?p. 181
Chapter 7. Understanding and Managing Individual Personalityp. 183
Chapter Objectivesp. 183
Introductionp. 183
Analytical Views on Personalogyp. 185
The Meaning of Personhoodp. 187
Five Categories of Personalityp. 190
Personality and the Workplacep. 202
Coping with Individual Differencesp. 213
Summaryp. 214
Chapter Questions for Discussionp. 214
Learning About Yourself Exercise #7p. 215
Scoring Directions and Key for Exercise #7p. 217
Case Study: Texaco Sex Biasp. 218
Chapter 8. Moral and Ethical Behaviorp. 221
Chapter Objectivesp. 221
Introductionp. 221
Complexity of Global Business Behaviorp. 223
Moral, Ethical, and Legal Ordinancesp. 224
Separation of Moral and Ethical Behaviorp. 228
What Is Morality?p. 231
Component Parts of Moralityp. 232
Moral Theoriesp. 237
What Is Ethics?p. 243
Ethical Relativismp. 245
The Ultimate Means and Ends of Ethical Behaviorp. 246
Components of Ethical Behaviorp. 248
Theories of Ethicsp. 249
What Is Legality?p. 252
Summaryp. 253
Chapter Questions for Discussionp. 254
Learning About Yourself Exercise #8p. 255
Scoring Directions and Key for Exercise #8p. 257
Case Study: Hillsdale Collegep. 258
Chapter 9. Multicultural Paradigm Management Systems and Cultural Diversity Modelsp. 261
Chapter Objectivesp. 261
Introductionp. 261
A Comprehensive Approach Toward Multiculturalismp. 262
Analytic Study of Multicultural and Cultural Diversity Modelsp. 263
Multicultural Management Paradigm Systemp. 264
A Model of the Impact of Multiculturalismp. 265
Three Modes of the Multicultural Paradigm Scalep. 267
Three Major Models of Cultural Diversityp. 269
Models of Individual Cultural Diversityp. 269
Models of Sensitivity Developmentp. 272
Models of Organizational Cultural Diversityp. 275
The Melting Pot, the Salad Bar, and the Civic Cultural Models of Pluralismp. 279
Summaryp. 287
Chapter Questions for Discussionp. 288
Learning About Yourself Exercise #9p. 290
Scoring Directions and Key for Exercise #9p. 291
Case Study: The Blind Ambition of the Bausch and Lomb Company's Cultural Mirrors in Hong Kongp. 292
Chapter 10. Multicultural Philosophiesp. 295
Chapter Objectivesp. 295
Introductionp. 295
Cultural Philosophy of the Human Imagep. 296
The Component of Culturep. 298
Perceptual Paths of Cultural Philosophiesp. 299
Conceptualization of Multicultural Civilizationp. 306
Structural Dimensions of Cultural Philosophyp. 312
Summaryp. 313
Chapter Questions for Discussionp. 314
Learning About Yourself Exercise #10p. 315
Scoring Directions and Key for Exercise #10p. 317
Case Study: The La-Z-Boy Companyp. 318
Chapter 11. International Religionsp. 321
Chapter Objectivesp. 321
Introductionp. 321
What Is Religion?p. 322
Issues for Definitions and Meanings of Religionp. 323
Issues for Inspiration and Intuitionp. 324
Religion and Politicsp. 325
Religion and Sciencep. 326
Categories of Religious Behaviorp. 327
Descriptive International Differences in Religionp. 329
Summaryp. 357
Chapter Questions for Discussionp. 357
Learning About Yourself Exercise #11p. 359
Scoring Directions and Key for Exercise #11p. 360
Case Study: The German Private Businessman in Iran: When Business Intermingles with Religionp. 361
Chapter 12. Expatriate and Repatriate Employees: Multicultural Training Programsp. 363
Chapter Objectivesp. 363
Introductionp. 363
Culture Shockp. 365
Multicultural Contactsp. 367
Multicultural Understanding and Comprehensionp. 367
Sojournersp. 373
Multinational Corporate Employee Profilesp. 374
Cross-Cultural Training Theoriesp. 393
Summaryp. 402
Chapter Questions for Discussionp. 403
Learning About Yourself Exercise #12p. 404
Scoring Directions and Key for Exercise #12p. 405
Case Study: An American Airlines' Manager Repatriates to the U.S.A.p. 406
Referencesp. 409
Person Indexp. 439
Subject Indexp. 445