Cover image for Consumer behavior and the behavioral sciences; theories and applications.
Consumer behavior and the behavioral sciences; theories and applications.
Title:
Consumer behavior and the behavioral sciences; theories and applications.
Author:
Britt, Steuart Henderson, 1907-1979, editor.
Personal Author:
Britt, Steuart Henderson, 1907-1979, editor.
Publication Information:
New York : Wiley [1966]
Physical Description:
xxxii, 592 pages : illustrations ; 26 cm.
Series:
The Wiley marketing series
Language:
English
Subject Term:
Consumers.

Consumption (Economics)
Format :
Book

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