Cover image for Marketing and consumer identity in multicultural America
Title:
Marketing and consumer identity in multicultural America
Author:
Tharp, Marye C.
Personal Author:
Publication Information:
Thousand Oaks, Calif. : Sage Publications, [2001]

©2001
Physical Description:
xvi, 397 pages : illustrations ; 24 cm
Language:
English
ISBN:
9780761911036

9780761911029
Format :
Book