Cover image for The European approach to U.S. markets; product and promotion adaptation by European multinational corporations
Title:
The European approach to U.S. markets; product and promotion adaptation by European multinational corporations
Author:
Ward, James J.
Personal Author:
Publication Information:
New York : Praeger [1973]
Physical Description:
xii, 114 pages ; 25 cm.
Language:
English
Format :
Book