Cover image for Applications of the sciences in marketing management.
Title:
Applications of the sciences in marketing management.
Author:
Bass, Frank M. (Frank Myron), 1926-2006, editor.
Publication Information:
New York : Wiley [1968]
Physical Description:
xiv, 456 pages : illustrations ; 24 cm
General Note:
"[Papers] presented ... at a symposium held at the Herman C, Krannert Graduate School of Industrial Administration, Purdue University, in July 1966."
Language:
English
Format :
Book

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Material Type
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Status
Central Library HF5415.1 .A6 Adult Non-Fiction Central Closed Stacks
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