On beauty-- and the history of business / Kathy Peiss -- "Any desired length": negotiating gender through sports clothing, 1870-1925 / Sarah A. Gordon -- Questionable beauty: the dangers and delights of the cigarette in American society, 1880-1930 / Nancy Bowman -- Collars and consumers: changing images of American manliness and business / Carole Turbin -- "Fighting the corsetless evil": shaping corsets and culture, 1900-1930 / Jill Fields -- A depression-proof business strategy: the California Perfume Company's motivational literature / Katina L. Manko -- "I had my own business-- so I didn't have to worry": beauty salons, beauty culturists, and the politics of African-American female entrepreneurship / Tiffany Melissa Gill -- "At the curve exchange": postwar beauty culture and working women at Maidenform / Vicki Howard -- Estée Lauder: self-definition and the modern cosmetics market / Nancy Kohen -- Black is profitable: the commodification of the Afro, 1960-1975 / Susannah Walker -- "Loveliest daughter of our ancient Cathay!": representations of ethnic and gender identity in the Miss Chinatown U.S.A. beauty pageant / Judy Tzu-Chun Wu -- Hiding the scars: history of breast prostheses after mastectomy since 1945 / Kirsten E. Gardner.