Cover image for Edsel Ford and E.T. Gregorie : the remarkable design team and their classic Fords of the 1930s and 1940s
Edsel Ford and E.T. Gregorie : the remarkable design team and their classic Fords of the 1930s and 1940s
Dominguez, Henry L., 1953-
Personal Author:
Publication Information:
Warrendale, PA : Society of Automotive engineers, [1999]

Physical Description:
xx, 333 pages : illustrations ; 24 x 26 cm
Format :


Call Number
Material Type
Home Location
Item Holds
TL215.F7 D65 1999 Adult Non-Fiction Non-Fiction Area

On Order



The Remarkable Design Team and Their Classic Fords of the 1930s and 1940s

The relationship that developed between Edsel Ford and E.T. ""Bob"" Gregorie (Ford Motor Company's first design chief) was unique in automotive history. Gregorie leaned heavily on Edsel for his support and protection, and Edsel depended on Gregorie for his creative abilities. Edsel Ford and E.T. Gregorie is the first book to provide in-depth analysis of how the early Fords, Mercurys and Lincolns were designed. Based on first hand discussions with Gregorie, author Henry Dominguez covers every major design of Gregorie's career. Automotive historians have listed the 1936 Zephyr, 1938 Zephyr, and 1939 Continental as Gregorie's greatest achievements. This book details the hows and whys of every Ford product designed under his tutelage.

Reviews 1

Choice Review

The team of Edsel Ford and E.T. Gregorie were responsible for creating some of the most beautiful cars ever produced by the Ford Motor Company. Here, Dominguez gives the often overlooked Edsel his due as the driving force of design at Ford and also the patron of E.T. Gregorie, the first head of the Ford design department. In this very enjoyable book, with its numerous photographs of mock-ups, clay models, and various prototypes, Dominguez offers unique information about the two gentlemen. The little-known Gregorie comes across as original and pleasant, as were many of his designs. There is only passing mention of the strange person that the senior Henry had become and the annoying way he treated Edsel and ran his company. There is a very refreshing quality to Gregorie, who seems to have taken the whole experience in stride. The book is nicely arranged and paced. A must purchase for all automobile and technology collection. Undergraduates and up. C. J. Myers; Beaver College

Table of Contents

Forewordp. xiii
Prefacep. xv
Introductionp. xvii
Chapter 1 Mr. Gregorie and Mr. Ford: Designer and Patronp. 1
Chapter 2 Ford Hires a Designer: "I've Been in Body Design at Brewster"p. 11
Chapter 3 Edsel Ford: Styling Executivep. 21
Chapter 4 The Ford Model Y: Gregorie's First Ford Designp. 57
Chapter 5 The 1933 and 1934 Fords: "Like a Man's Face"p. 63
Chapter 6 The Continental Car I: "Long, Low, and Rakish"p. 67
Chapter 7 The Continental Car II: Lower and Longerp. 71
Chapter 8 The 1936 Lincoln-Zephyr: "The First Successfully Streamlined Car in America"p. 75
Chapter 9 The Continental Car III: "I Like Right-Hand-Drive Cars"p. 81
Chapter 10 The Ford Design Department: "Anything the Boy Wants"p. 91
Chapter 11 The 1935-1937 Fords: Years of Transitionp. 139
Chapter 12 The 1938 Lincoln-Zephyr: "It's Going to Ruin Us"p. 149
Chapter 13 The 1939 Lincoln-Zephyr Continental: "The Most Beautiful Car in the World"p. 155
Chapter 14 The 1938-1940 Fords: "From an Old Car to a New Car"p. 169
Chapter 15 The 1939 Mercury: "Just a Stylized Ford"p. 201
Chapter 16 The 1941-1948 Fords and Mercurys: "That Hangdog Look"p. 213
Chapter 17 Postwar Development: "A Little Ford and a Big Ford"p. 247
Chapter 18 The 1949 Mercury and Lincoln: The Last Hurrahp. 283
Chapter 19 The End of an Era: "An Extended Vacation"p. 309
Bibliographyp. 319
Indexp. 323
About the Authorp. 333