Cover image for Markets of one : creating customer-unique value through mass customization
Title:
Markets of one : creating customer-unique value through mass customization
Author:
Gilmore, James H., 1959-
Publication Information:
Boston, Mass. : Harvard Business School Press, [2000]

©2000
Physical Description:
xxv, 210 pages : illustrations ; 24 cm.
General Note:
Includes index.
Language:
English
ISBN:
9781578512386
Format :
Book