Value creation and branding in television's digital age
Title:
Value creation and branding in television's digital age
Author:
Todreas, Timothy M., 1961-
Personal Author:
Publication Information:
Westport, Conn. : Quorum Books, [1999]
©1999
Physical Description:
viii, 222 pages : illustrations ; 25 cm
Language:
English
Reading Level:
1350 Lexile.
ISBN:
9781567202724
Format :
Book
