Cover image for The intelligent guide to stock market investment
Title:
The intelligent guide to stock market investment
Author:
Keasey, Kevin.
Personal Author:
Publication Information:
Chichester ; New York : Wiley, [1998]

©1998
Physical Description:
vi, 314 pages : illustrations ; 25 cm
Language:
English
ISBN:
9780471985815
Format :
Book

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HG4028.P7 K43 1998 Adult Non-Fiction Non-Fiction Area
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Summary

Summary

This book, written by financial professionals with extensive experience, provides a realistic and critical look at the theory and practice of stock market investing in the UK. It discusses, in a balanced way, the advantages and disadvantages of the many techniques used for profitable investments.


Author Notes

Kevin Keasey is Professor of Financial Services at the University of Leeds and Director of the International Institute of Banking and Financial Services. Robert Hudson and Kevin Littler are Senior Researcher Fellows at the International Institute of Banking and Financial Services. Both are also experienced as practitioners.


Table of Contents

The Myths and Realities of Stock Market Investment
The Attractions of Equity Investment
The History of the Stock Market
The Basic Facts
Shares and Events
Alternative Investments
The Analysis of Company Accounts
Academic Perspectives On Market Behaviour
Statistics and the Scientific Approach
Economics and Market Rationality
Classical Approaches to Investment
Market Traders and Technical Analysis
Top Down Investment
Fundamental Analysis
Investment Gurus and Authors
Technical Investors and Traders
Top Down Investment Gurus
Fundamental Analysis Gurus
Investment Guidelines
Personal Financial Planning
Stock Market Advice to the Reader
The Practicalities of Dealing in Shares
Conclusions
References
Glossary
Index