Cover image for Re-creating the corporation : a design of organizations for the 21st century
Re-creating the corporation : a design of organizations for the 21st century
Ackoff, Russell Lincoln, 1919-2009.
Publication Information:
New York : Oxford University press, [1999]

Physical Description:
xii, 336 pages : illustrations ; 24 cm
Format :


Call Number
Material Type
Home Location
Item Holds
HD31 .A284 1999 Adult Non-Fiction Central Closed Stacks

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Over the last three decades the average life expectancy of a corporation in North America has dipped well below 20 years. In fact, by 1983 a full third of the 1970 Fortune 500 companies had been acquired, merged, or broken apart. In this landmark book, one of the business world's foremostpioneers, Russell L. Ackoff, delivers this indispensable guide for those hoping to beat these odds--and to better navigate the corporate challenges of the next millennium. While most business and management schools continue to teach the functions of a corporation separately--production, marketing, finance, personnel--the reality is that for a corporation to endure each division must work with the others to create an effective system. Re-Creating the Corporationis Ackoff's masterful blueprint for understanding and creating these model corporate systems. In four comprehensive sections--Background, Process, Designs, and Change--Ackoff lays out in clear concise prose the five organizational goals of successful corporate systems: plan effectively, learn andadapt rapidly, democratize, introduce internal market economies, and employ a flexible structure that will minimize the need for future restructuring. And through a deft mix of practical and theoretical examples drawn from a wide range of applications in a wide range of firms, this book ultimatelyguides executives to the system best suited to meet their organizational goals. Re-Creating the Corporation, which is the culmination of a lifetime of innovative and insightful business thought from one of the business world's premier thinkers, is essential reading for those attempting to navigate the rapidly changing economic environment of the next millennium.

Author Notes

Russell L. Ackoff is currently Chairman of Interact, an institute dedicated to education, consulting, and research, and Professor Emeritus of the Wharton School, University of Pennsylvania. Considered one of the most innovative and insightful management thinkers of the 20th century, he is also the author of the acclaimed The Democratic Corporation: A Radical Prescription for Recreating Corporate America and Rediscovering Success, publishedby Oxford University Press in 1994.

Reviews 1

Booklist Review

Ackoff is professor emeritus at Penn's Wharton School of Business. One of the founders of operations research and management science in the U.S., he moved away from management science in the `70s because of its overemphasis on mathematical forecasting. In 1981, his Creating the Corporate Future stressed strategic thinking and interactive planning. By 1994, in The Democratic Corporation, he had taken on TQM, reengineering, and downsizing. He now stresses the need for an integrated systems approach to management, arguing that the functions of production, marketing, finance, and personnel cannot be considered individually. He outlines necessary organizational goals, explains aspects of interactive planning, and contrasts three types of managerial transformations. In addition to challenging current management panaceas, Ackoff defines what the leadership of a systems-oriented organizational transformation requires. --David Rouse