Cover image for The advertising business : operations, creativity, media planning, integrated communications
Title:
The advertising business : operations, creativity, media planning, integrated communications
Author:
Jones, John Philip.
Publication Information:
Thousand Oaks, Calif. : Sage Publications, [1999]

©1999
Physical Description:
548 pages : illustrations (some color) ; 24 cm
Language:
English
Added Author:
ISBN:
9780761912385

9780761912392
Format :
Book