Cover image for Business the Jack Welch way: 10 secrets of the world's greatest turnaround king
Business the Jack Welch way: 10 secrets of the world's greatest turnaround king
Crainer, Stuart.
Personal Author:
Publication Information:
New York : Amacom New Media, 1999.
Physical Description:
xiii, 162 pages ; 23 cm
Personal Subject:
Format :


Call Number
Material Type
Home Location
Item Holds
HD9697.A3 U534 1999 Adult Non-Fiction Non-Fiction Area

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How Do winners like Jack Welch and Rupert Murdoch get to have it all? How Do they get to control such awesome empires and amass such vast personal fortunes? Just how do Richard Branson and Bill Gates create such dominant international brands and inspire such loyalty and devotion from employees and consumers alike?

The Business Way Series reveals the secrets, deals, schemes, and dreams of the world's fiercest business competitors. Each book entertainingly charts the rise of a business great and takes a sideways look at how he planned his career, crushed competitors, and ended up as a king. Each book is at once an insightful glimpse at the ingredients of success and a concise source of invaluable business lessons for the next generation of winners.

Author Notes

Stuart Crainer (Oxford, U.K.) is a noted business and management writer who contributes regularly to The Financial Times, The (London) Times, the British Airlines in-flight magazine, Across the Board, and other publications. His many books include The Ultimate Business Library, The Ultimate Book of Business Quotations, The Ultimate Book of Business Gurus, Business the Jack Welch Way, and Business the Rupert Murdoch Way.


Reviews 1

Library Journal Review

Is there anything new to say about the four high-profile corporate executives featured in this series? The work of Dearlove and Crainer, two British business writers, suggests that there is not. Their texts consist of quotes from previous books and articles held together by statements that appear to have little to legitimize them. The authors give no indication of the source of their opinions, facts, and speculation. For each executive, there are ten "secrets" on which the analysis of his management style is based. Although the other three executives are referred to in each book, there is no attempt at comparative analysis. For example, for Murdoch, ruthlessness is cited as a secret of success, with the belief that "nice guys finish second." But Branson's common touch with customers and staff alike is the key to his popularity and success. Go figure. The quality of the writing is uneven and frequently repetitious, but there is an easygoing approach that makes all four books appealing for a quick read. Undergraduate term-paper writers and casual readers who have heard these names may appreciate the one-stop biography/management style content. Graduate students, businesspeople, and other specialists will pass on these books in search of more solid content.√ĄSusan DiMattia, "Library Journal" (c) Copyright 2010. Library Journals LLC, a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.

Table of Contents

Prefacep. ix
The Life and Times of Jack Welchp. 1
1 Invest in Peoplep. 23
2 Dominate Your Market ... or Get Outp. 35
3 Never Sit Stillp. 43
4 Think Servicep. 61
5 Forget the Past; Love the Futurep. 73
6 Learn and Leadp. 87
7 No Bullp. 103
8 Kill Bureaucracyp. 115
9 Stick Aroundp. 127
10 Manage the Corner Storep. 141
How Long Can Jack Welch Be Effective?p. 149
How to Manage the Jack Welch Wayp. 153
Further Readingp. 157
Indexp. 159