Cover image for Free, perfect, and now : connecting to the three insatiable customer demands : a CEO's true story
Title:
Free, perfect, and now : connecting to the three insatiable customer demands : a CEO's true story
Author:
Rodin, Robert.
Personal Author:
Publication Information:
New York : Simon & Schuster, [1999]

©1999
Physical Description:
254 pages : illustrations ; 25 cm
Language:
English
Added Author:
ISBN:
9780684850221
Format :
Book

Available:*

Library
Call Number
Material Type
Home Location
Status
Central Library HF5415.5 .R63 1999 Adult Non-Fiction Central Closed Stacks
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Summary

Summary

As the CEO of electronics distributor Marshall Industries, Robert Rodin was responsible for overseeing the creation of an award-winning business-to-business web site. This is the story of that transformation and a practical guide to tuning and coordinating every function of an organization.


Table of Contents

1 The Customer Connection: Addressing the Problemp. 9
2 You Don't Know What You Don't Know: Learning Where to Lookp. 21
3 Frustration by Design: Why Bad Things Happen in Good Organizationsp. 43
4 Management on Trial: Launching Radical Changep. 67
5 The $15,000 Pallet Rack: Building a Common Missionp. 89
6 Money Matters Most: Designing the Right Incentivesp. 104
7 No One Asks for a Salesman: Customers Want Solutionsp. 127
8 The Uses of Tools: Technology Without Tearsp. 156
9 Captain Internet and the Tower of Babel: Get Wiredp. 185
10 The Upside of Perfect: Creating an Innovative Culturep. 216
11 Millennium Rules: What's Next?p. 243
Acknowledgmentsp. 253

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